1) I am experienced when it comes to training
hard. I can relate well with my customer base.
a. I have been swimming for 11 years, I know what
it is like to train hard. This experience will help me relate to my customer
base. This is very rare because there is only one of me!
2) I have good contacts with UF’s Varsity Swim
Team.
a. I have 2 close friends that are managers of UF’s
varsity swim team. They will be able to help me try out my product with the varsity
team. This is somewhat rare, but it is a very helpful connection.
3) I have good contacts with local club swim team
a. I have worked on several swim teams before so
I could get my product out to younger kids to see what they think. This will be
valuable in developing my product further.
4) I have good contact with several club sports
at UF
a. I am active in several club sports and through
these I know people in almost every club sport at UF. This will help me market
my product to many different sports.
5) I am very active on social media
a. Social media is a very popular way to
advertise new products now, so it is good that I will have a starting point for
marketing my product.
6) I know several people who are “famous” on
social media
a. “Famous” on social media means a person has
many people who frequently check their pages and keep up with what they are
saying. I know a couple people who have thousands of followers and that means I
will be able to market my product to all of those people through my friends.
7) I have good contacts with a company named “Phlex”
a. Phlex is targeting the same customer base that
I am so they can help me get into different events where I could sell my
product. This is an exceptionally beneficial and rare connection.
8) I am a good people person
a. I am very good at talking to people, so this
will help me sell my product in every situation.
9) I am a business major
a. I understand the basics of how businesses work
and this will help me develop my business without having to pay for as much
help.
10) I have some money to
start a business
a. This small amount of money will at least help
me get my business off to a start.
My
most valuable asset I believe I have is myself. Several of these resources are
based off my skills, so I think as a whole I am the greatest and most rare
advantage I possess. I am a good people person, with lots of experience in my
field, and with business knowledge. My skills are what are going to allow me to
develop and market my product for the least amount of money.
Hey Courtney!
ReplyDeleteDefinitely after reading the things that you consider most valuable to your venture, I can agree that you are your most valuable asset! A combination of all of these things, such as connections with companies and with sports, you have a credibility that has already been established. I know that if I were a customer looking into your concept I would appreciate that you train hard and that you do have these connections and social media presences. This would establish great trust between your concept and your customers! Here is a link to my post! http://breyflynch.blogspot.com/2016/03/my-unfair-advantage.html
Hey Courtney, I have actually heard of Phlex so that is a great great connection. I too have been a swimmer all my life so I like your idea and think you could do something with it. I think it's good that you not only have many contacts that are in the swimming sport and industry, but also have professionals and a other entrepreneurs close to you in that same industry. It helps to have guidance. I agree with your most valuable asset being yourself, that is something we have in common!
ReplyDeleteYou can check out mine here: http://sirahmora.blogspot.com/2016/03/the-amazon-whisperer.html